Privacy Policy

Welcome to Cykelith! We value your trust and are committed to protecting your privacy. This Privacy Policy explains how Cykelith ("we," "us," "our") collects, uses, and shares your Personal Information when you visit our website (cykelith.com, the "Site"), interact with us, or make a purchase.

We believe in transparency, so we've outlined our practices below. By using our Site, you agree to the collection and use of information in accordanceance with this policy.

What Personal Information We Collect & Why

When you interact with Cykelith, we gather certain information to provide you with the best possible experience, process your orders, and keep things running smoothly. We refer to any information that can identify you as "Personal Information."

Here’s a breakdown of what we collect:

1. Device Information:

   • What we collect: Details like your web browser version, IP address, time zone, cookie data, the pages or products you view on our Site, search terms you used, and how you navigate the Site.

   • Why we collect it: To ensure the Site loads correctly for you, understand how visitors use our Site, and make improvements for a better experience.

   • How we collect it: Automatically using standard web technologies like cookies, log files, web beacons, tags, or pixels when you access our Site.

   • Who we share it with (for business purposes): Our e-commerce platform provider, Shopify.

2. Order Information:

   • What we collect: Your name, billing address, shipping address, payment details (including credit card numbers – securely processed), email address, and phone number.

   • Why we collect it: To fulfill your order (process payments, arrange shipping, send invoices/confirmations), communicate with you about your order, screen for potential risk or fraud, and, if you've opted in, share relevant information or promotions about our products.

   • How we collect it: Directly from you when you place an order or create an account.

   • Who we share it with (for business purposes): Our e-commerce platform provider, Shopify, and potentially other necessary partners like shipping carriers.

   • Purple Dot Pre-Orders: If you choose to pre-order using Purple Dot, we will share necessary order and contact details with them to facilitate this service. You can learn more about Purple Dot here and review their privacy policy here. They handle your data according to data protection laws.

3. Customer Support Information:

   • What we collect: Any information you provide when you contact us for help (e.g., name, email, order number, details of your query).

   • Why we collect it: To provide you with assistance and resolve your issues effectively.

   • How we collect it: Directly from you when you reach out to our support team.

Sharing Your Personal Information

Your privacy is important. We don't sell your Personal Information. We only share it with trusted partners who help us operate our business and serve you better, as described above:

• Shopify: We use Shopify to power our online store. They handle much of the technical infrastructure and data processing. You can read Shopify’s Privacy Policy here: https://www.shopify.com/legal/privacy.

• Legal Compliance & Protection: We may share your information if required by law (e.g., responding to a subpoena or lawful request) or to protect our rights, property, or safety, or that of our customers.

• Service Providers: We may engage other third-party companies and individuals to facilitate our Service ("Service Providers"), provide the Service on our behalf, perform Site-related services (e.g., payment processing, shipping, data analysis), or assist us in analyzing how our Service is used. These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Targeted Advertising & Analytics

We want to show you content and advertising that’s actually relevant to your interests.

• Google Analytics: We use Google Analytics to understand how customers navigate and use the Cykelith site. Google's use of your data is covered in their policy: https://policies.google.com/privacy?hl=en. You can opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

• Advertising Partners: We may share information about your Site usage, purchases, and interaction with our ads on other websites with advertising partners. This helps us tailor our marketing. This sharing might happen directly or through cookies/similar technologies (subject to your consent where required).

Learn More & Opt Out:

• For a better understanding of targeted advertising: NAI Educational Page - http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

• Opt-out Links:

  • FACEBOOK: https://www.facebook.com/settings/?tab=ads

  • GOOGLE: https://www.google.com/settings/ads/anonymous

  • BING: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

  • Digital Advertising Alliance Opt-Out Portal: http://optout.aboutads.info/

How We Use Your Personal Information

We use your Personal Information to provide our services, including:

• Offering products for sale

• Processing your payments

• Shipping and fulfilling your orders

• Keeping you informed about new products, services, and offers (if you've consented)

• Improving our Site and services

• Ensuring the security of our Site and preventing fraud

Our Legal Basis for Processing (For EEA Residents)

If you are in the European Economic Area (EEA), we process your Personal Information under these lawful bases according to the General Data Protection Regulation (GDPR):

• Your explicit consent (when applicable)

• To fulfill our contractual obligations to you (e.g., processing your order)

• To comply with our legal obligations

• To protect your vital interests

• To perform a task in the public interest

• For our legitimate interests (like improving our services or preventing fraud), provided they don't override your fundamental rights and freedoms.

How Long We Keep Your Information

When you place an order, we keep your Personal Information on record for our business purposes unless you ask us to delete it. See the ‘Your Privacy Rights’ section for information on requesting erasure.

Automated Decision-Making

We want to be clear: Cykelith does not use fully automated decision-making processes that would have a significant legal or personal effect on you based on your customer data.

Our platform provider, Shopify, uses limited automated decision-making primarily for fraud prevention. This typically involves:

• Temporarily blocking IP addresses linked to multiple failed transactions (lasts a few hours).

• Temporarily blocking credit cards associated with those blocked IP addresses (lasts a few days).
  These measures are designed to protect everyone and do not have a significant legal impact on you.

Your Privacy Rights

Depending on your location, you have rights regarding your Personal Information.

• EEA Residents (GDPR): You have the right to:

  • Access the Personal Information we hold about you.

  • Request corrections or updates to your information.

  • Ask for your information to be erased.

  • Request portability of your data to another service.

  • Object to certain types of processing (like automated decision-making).

• California Residents (CCPA): You have the right to:

  • Know what Personal Information we collect, use, and disclose about you.

  • Access the Personal Information we hold about you.

  • Request corrections or updates to your information.

  • Ask for your information to be erased.

  • Request portability of your data.

  • Opt-out of the "sale" or "sharing" of personal information (as defined by CCPA - note we primarily share for operational/advertising purposes as described).

  • You can designate an authorized agent to make requests on your behalf.

Exercising Your Rights: To exercise any of these rights, please contact us using the details in the "Contact Us" section below.

Data Transfers: Your Personal Information might be initially processed in Ireland (by Shopify) and then transferred outside of Europe (including to Canada and the United States) for storage and further processing. These transfers are conducted in compliance with data protection regulations like GDPR. Shopify provides details on their GDPR compliance here: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

Cookies and Tracking Technologies

Cookies are small data files downloaded to your device when you visit our Site. They help make your browsing experience smoother and provide us with insights.

• Why we use them: Cookies remember your preferences (like login or region), keep track of items in your cart, help the Site function correctly, allow us to analyze site traffic (e.g., first-time vs. frequent visitors), and support our advertising efforts.

• Types of Cookies: We use functional, performance, advertising, and social media/content cookies. Some are "session" cookies (lasting only while you browse) and others are "persistent" (lasting until they expire or you delete them – typically between 30 minutes and two years).

• Specific Cookies We Use (Examples):

  • Cookies Necessary for the Functioning of the Store

    Name	Function
    _ab	Used in connection with access to admin.
    _secure_session_id	Used in connection with navigation through a storefront.
    cart	Used in connection with shopping cart.
    cart_sig	Used in connection with checkout.
    cart_ts	Used in connection with checkout.
    checkout_token	Used in connection with checkout.
    secret	Used in connection with checkout.
    secure_customer_sig	Used in connection with customer login.
    storefront_digest	Used in connection with customer login.
    _shopify_u	Used to facilitate updating customer account information.

• Reporting and Analytics

  Name	Function
  _tracking_consent	Tracking preferences.
  _landing_page	Track landing pages
  _orig_referrer	Track landing pages
  _s	Shopify analytics.
  _shopify_fs	Shopify analytics.
  _shopify_s	Shopify analytics.
  _shopify_sa_p	Shopify analytics relating to marketing & referrals.
  _shopify_sa_t	Shopify analytics relating to marketing & referrals.
  _shopify_y	Shopify analytics.
  _y	Shopify analytics.

  • Managing Cookies: Most browsers let you control cookies through their settings (often under "Tools" or "Preferences"). You can usually choose to block or delete cookies. However, please note that blocking essential cookies might negatively impact your experience, and some parts of our Site may not work correctly. You can find more information at www.allaboutcookies.org.

• Impact on Information Sharing: Blocking cookies might not completely stop information sharing with third parties like advertising partners. To manage that, please see the opt-out instructions in the "Targeted Advertising & Analytics" section.

Do Not Track Signals

Currently, there isn't a unified industry standard for responding to "Do Not Track" (DNT) signals from browsers. Therefore, our Site's data collection and usage practices don't change when we detect such a signal.

Changes to This Privacy Policy

We may update this policy occasionally to reflect changes in our practices or for legal or operational reasons. We'll post any updates here on the Site, and we encourage you to review it periodically. The "Last Updated" date at the top will indicate the latest revision.

Contact Us

Your privacy matters to us. If you have questions about this policy, need clarification, want to exercise your rights, or wish to make a complaint, please get in touch:

• Email: service@cykelith.com (Note: Please update this if Cykelith has a different email)

• Phone: +1213-997-9149

• Business Address: 4796 Gregg Rd, Pico Rivera, CA 90660，USA

We are committed to protecting your information and providing a secure, enjoyable experience at Cykelith.